Digital printing VS Traditional version printing,which one will be most cost-effective?

For customers who have never been in touch with digital printing, the question that everyone is most concerned about is which is more cost-effective for flexible packaging digital printing or traditional version printing?

First compare the plate making:

Traditional version printing requires plate making. Generally, one design package has around 4-8 colors. Take 5 colors as an example, you need to engrave 5 plates, each plate costs about $85 (Depending on different sizes, the range is between $85-200 Etc.), so the version fee for each design is 5 colors x $85 / color = $425. If a new launch product with 4 flavor series, the version fee will be 4 x $425 = $1700.

Soonseal Digital printing does not require plate making and the finished design is directly uploaded to the printing machine for printing, which save the cost and time of copperplate customization.

Although digital printing saves the cost and time of plate making, but the printing cost per square meter is more than ten times of copperplate printing. The choice of the two production methods must be optimized based on cost comparison.

For example, when a company develops a new product, it needs to do trial and error marketing of the new product before the product is put on the market. If you follow the traditional method, without considering the delivery time, directly use engraving gravure, it means that each product (take 4 flavor series as an example) first invest close to $1700 of plate fee, plus printing The minimum printing capacity of each page of the factory is 200 kg (Calculated cost $6/kg), and each flavor page costs $850 for printing. The four flavors are $850*4=$3400, plus the version fee of $1700 yuan. The total investment in developing a product is $5100. If the product feedback is not good, these inputs will become the company's abnormal inventory packaging materials, causing serious economic losses to the company.

In fact, try new product marketing, the quantity doesn't have to be too large, Soonseal digital printing is convenient and fast. There are 8 bag shapes and nearly 1,000 specifications and roll film printing for choose. Users can choose the corresponding specifications and materials to place an order according to their needs. The MOQ can work for even 100pcs and each product only costs between $30-$350. Digital printing provides one-stop printing and bag-making service, from order to bag-making normally take 5-7days. In terms of time, quantity and cost, it is just right for the new product trial and error marketing needs, reducing further waste.

If a single order requires a large amount, the cost of digital printing is significantly higher than that of traditional gravure printing. To sum up, digital printing is suitable for high value-added products with rich colors, multiple series, small batch production or a small amount of proofing. Through a small number of proofing product market test marketing research, the packaging with good recognition is selected and then printed by traditional printing methods, which greatly reduces the risk of enterprise product development and reduces operating costs for the enterprise. It is also possible to print multiple series of small batch packaging through digital printing, allowing rapid iteration of product packaging and enhancing marketing value.

In addition to conventional bag types such as three-sided seals, stand up pouch, zipper bags, gusset bags and those commonly used plastic composite materials, Soonseal digital printing can be customized lower than $85. For those who are difficult to make, in the initial bag making, a large amount of lost flat bottom pouch or other products are needed. The printing and bag-making costs of a single bag are quite expensive, and the price of Soonseal digital printing here is also quite affordable.

For specific information, please refer to Soonseal website: https://www.sealingwell.com/customized.html